University of Washington
Geography 350
Trends in food retailing

BACKGROUND
What are key corporate ASSETS in retailing of foodstuffs?
  • inventory
  • real estate
  • trade names, reputation, goodwill
  • proprietary technology (e.g., for managing inventory and supply chains)

What are key aspects of the ENVIRONMENT facing foodstuff retailers?
  • They're selling mainly commodity products -- products sold by many other retailers.
  • Consumer disposable income varies across places and fluctuates over time, beyond the control of the retailer.
  • The degree of competition varies across places and fluctuates over time, beyond the control of the retailer.

The task of retail management is to establish corporate, business (competitive), and functional (such as marketing) STRATEGIES that maximize returns on assets by (a) modifying assets and (b) selecting environments for which the assets are best suited.


TRENDS
Consolidation, including across national borders
Trends
Effects on prices

Horizontal integration, usually within individual outlets

Specialization of retail formats

Success factors


Regulation

Regulation can be defined as the control of human or organizational behavior.  Despite the prescence of free will, we talk about "control" when there is a readily identified cost of mis-behaving.  (C.f. "institutions.")  Thus, there are many sources of regulation, including:
  • Government regulation, which carries penalties such as fines or imprisonment.
  • Contractual regulation, which carries penalties such as lawsuits.
  • Financial regulation, by which I'm not referring to the governmental regulation of financial companies, but to the ways that financial arrangements and requirements regulate behavior.  The penalty for mis-behaving might be an adult's losing parental financial support, or the individual's or company's inability to get access to credit (because of a prior bankruptcy or poor management), or the inability to get mortgages for property in certain neighborhoods ("redlining") or not built to certain specifications.
  • Social regulation, which carries penalties such as disapproval by people on whom we rely for friendship or social identity.

Location and competition
New considerations in the site-location decision
The Wal-Mart effect
Food deserts: areas or communities that lack stores selling healthy food [State Legislatures 2010]


The future
  • How might a sustained increase in fuel prices affect the location of supermarkets?
  • How might a sustained preference toward local or regional products affcet the location of supermakets?
  • Using the definition and types of regulation noted above, what regulatory changes might increase the demand for and supply of fresh foods in what are currently food deserts, including for urban consumers without cars?

NOTE
"Food deserts are areas or communities that lack stores selling healthy food;  some states have established public [lending] pools that match much larger private investments" [State Legislatures 2010].


REFERENCES
Huang, C.L., Epperson, J.E., Cude, B.J. and Woo, B.J.  2002.  Wal-Mart supercenter: the new low-price food retailer in town.  Choices: The Magazine of Food, Farm and Resource Issues 17(3): 6-12.

Major, M.  2005.  Brewing distinction: with coffee, doughnuts, and strong sales, branded in-store cafes are becoming integral to destination-oriented retailing.  Progressive Grocer 84 (10): 66ff.

McTaggart, J.  2004.  Sites for sore eyes.  Progressive Grocer 83(7): 26-32.

Pearce, J., Blakely, T., Witten, K., and Bartie, P.  2007.  Neighborhood deprivation and access to fast-food retailing: a national study.  Amer. J. of Preventative Medicine 32(5): 375-82.

Seth, A.  2001.  Who will win in global retailing?  European Business Forum 6: 64ff.

Smith, H.  2006.  Store characteristics in retail oligopoly.  Rand Journal of Economics 37(2): 416-30.

Stanton, J.  1999.  Rethinking retailers’ fees.  Food Processing 60(8): 32-3.

State Legislatures.  2010.  States water food deserts.  Vol. 36(1): 9.

Steigert, K.W. and Sharkey, T.  2007.  Food pricing, competition, and the emerging supercenter format.  Agribusiness 23(3): 295-312.

Thomas, C.J. and Bromley, R.D.F.  2003.  Retail revitalization and small town centres: the contribution of shopping linkages.  Applied Geography 23(1): 47-71.

Wrigley, N.  2002.  Transforming the corporate landscape of US food retailing: market power, financial re-engineering and regulation.  Tijdschrift voor Economische en Sociale Geografie 93(1): 62-82.



copyright James W. Harrington
revised 17 May 2011