Notes
Slide Show
Outline
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Venture Capital:
  • Emer Dooley
  • October 5th 2005
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The Venture Capital Industry
  • What Venture Capitalists Do:
    • Invest directly in new and rapidly-growing private companies in exchange for equity
    • Raise money from corporations, financial institutions, private foundations, and high net-worth individuals
    • Sit on the Board of Directors and add value to the company through active participation and industry expertise
    • Take higher risks and sacrifice short-term liquidity with the expectation of higher rewards in the long-term
    • Make money through management fees (typically 1 - 2.5% of the fund’s capital commitments) and carried interest (typically 15 - 30% of gross profits)


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Overview of Sources of Risk Capital
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The Venture Capital Industry
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How VCs make money
  • Amount raised $100m
  • Less management fees (2% p.a.) $ 20m
  • Capital available for investment $ 80m
  • Profit (20% p.a for 5 years) $199m
  • Net profit $ 99m
  • 20% for GPs $ 20m


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Lifecycle of a company in a VC fund
  • Out of every 10 investments
  • 3 go bankrupt
  • 2-4 living dead
  • 2 solid
  • 1 returns the fund


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M&A and IPO activity
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Sample early-stage Seattle Fund
  • Fund raised $200m 6 years ago
  • 80% invested
  • Planned to invest in 15-20 companies
    • Allocated up to $12m per company
  • Invested in 24 companies
    • Actual reserve is about $7-8m per company
  • Stopped charging management fees after year 4


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How investment works
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Attributes of a VC “Fundable” Business
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People – The #1 Element
  • Key Questions:
    • What have they done
    • Who do they know
    • Can they work together and with investors,
    • Do they know their weaknesses/holes
  • 99% of business plans are WRONG – can this team adapt?
  • 2001 VCIC Judge’s feedback to UW:
    • “Three most important criteria in evaluating an investment opportunity:
      • Management
      • Management
      • Management …”
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Market Opportunity
  • How big is market segment?
    • Avoid those “$zero billion dollar opportunities”
    • What is a realistic range of exit opportunities (can the market support a big exit? How much room is there for others?)
  • How fast is it growing?
  • How differentiated is the offering?
  • Are the structural dynamics positive?
  • Is the market need clear and conclusive?
  • Be mindful of:
    • Competitive landscape
    • Market adoption
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Product / Service
  • Is the product customer centric?
  • Is the target customer clearly understood
    • Pain points
  • Does the customer know they need the product?
    • Are they aware of the specific pain?
  • Does the product enable the customer to:
    • Make money
    • Save money
    • Save time
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Technology / IP
  • Is the technology proprietary and unique (the “IP” factor)?
  • Does the technology have a competitive advantage?
  • Is the advantage sustainable?
  • Is the completion of the product/technology independent of other company’s advances?
  • Can the technology be easily duplicated?
    • Look beyond patents for “defensibility”
    • Are there competing standards?


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Business Model
  • Does the business model make sense?
  • What is the product-pricing model?
  • Can the revenue forecast be achieved?
    • How scalable is the business?
  • What are the assumptions and key drivers of the business model?
    • Both revenue and expenses
  • How is the product sold (channels)?
    • Is the sales cycle reasonable?
    • Is there huge dependence on specific vendor relationships?
      • DF/Cisco example
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Attributes of a VC “Fundable” Business
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The Deal
  • Use of funds, and how long will the $ last
  • Realistic financial projections that demonstrate a viable business opportunity
  • Capital structure that will promote future predictable financings
  • Valuation – What % of company being sold, at what price
    • Many times not explicitly described
    • More to come on Valuation (Bill Ericson, GP of MDV)
  • Other equity terms rarely covered in Biz plan
  • All parties need to think it’s a good deal !