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impreMedia-Latino Decisions Tracking Poll Results - April 2011 (n=500; +/- 4.3)
Note: questions 1 - 6 to be released Monday, April 11th
7. With regard to the American dream, do you think you have already reached it, will reach it in the future, or will not reach it in your lifetime?
Total US Born Foreign Male Female 18-35yr 36-49 50-69 70+ < $40K $40-79K >$80K HS or less Some Coll Coll Grad Dem Ind GOP Renter Owner
Have already reached it 36% 30% 40% 33% 38% 46% 41% 33% 15% 32% 38% 67% 34% 30% 46% 32% 36% 51% 24% 45%
Will reach it in my lifetime 36% 42% 31% 38% 34% 28% 16% 41% 74% 37% 41% 33% 34% 56% 32% 36% 38% 30% 38% 34%
Will not reach it in my lifetime 18% 20% 17% 19% 17% 14% 33% 15% 7% 20% 20% 0% 22% 9% 10% 21% 13% 17% 23% 15%
Don't know 7% 7% 8% 8% 7% 6% 10% 8% 2% 8% 1% 0% 8% 0% 10% 8% 8% 3% 10% 5%
Refused 3% 2% 4% 2% 4% 5% 1% 4% 2% 2% 1% 0% 3% 5% 2% 3% 4% 0% 5% 1%
8. In the past, people have said that owning your own home is part of achieving the American Dream. Do you think that is the case today, that owning a home is part of the American Dream, or can you achieve
the American Dream even if you never own your home?
Total US Born Foreign Male Female 18-35yr 36-49 50-69 70+ < $40K $40-79K >$80K HS or less Some Coll Coll Grad Dem Ind GOP Renter Owner
Yes, owning a home is part of dream 47% 49% 46% 46% 48% 43% 51% 49% 46% 50% 46% 37% 47% 54% 42% 50% 43% 44% 41% 53%
No, can achieve dream
without owning home
40% 45% 37% 43% 38% 34% 38% 40% 50% 38% 47% 54% 41% 36% 43% 42% 34% 47% 46% 36%
Something else 5% 3% 6% 4% 6% 3% 6% 6% 3% 5% 5% 8% 5% 2% 9% 3% 7% 5% 5% 5%
Don't know 5% 3% 8% 7% 4% 11% 6% 4% 1% 6% 0% 0% 5% 8% 5% 4% 9% 2% 9% 3%
Refused 2% 1% 3% 1% 4% 9% 0% 1% 0% 2% 2% 0% 3% 0% 1% 0% 6% 2% 0% 4%
9. Alright, thinking again about the current debate in Washington, D.C about addressing the housing situation in America. How much do you think the public officials take into account the housing-related issues
of the Hispanic community when considering reforms? Is it very much, somewhat…
Total US Born Foreign Male Female 18-35yr 36-49 50-69 70+ < $40K $40-79K >$80K HS or less Some Coll Coll Grad Dem Ind GOP Renter Owner
Very much 10% 10% 11% 8% 13% 19% 9% 9% 9% 11% 7% 8% 13% 5% 10% 10% 11% 13% 8% 12%
Somewhat 41% 35% 45% 46% 37% 38% 44% 41% 37% 41% 42% 31% 45% 37% 31% 45% 37% 36% 45% 38%
Not too much 25% 33% 19% 25% 26% 21% 24% 30% 34% 30% 26% 29% 23% 32% 34% 27% 24% 26% 22% 28%
Not at all 15% 13% 16% 15% 14% 12% 14% 17% 13% 12% 24% 33% 11% 20% 20% 12% 19% 18% 12% 17%
Don't know 8% 9% 7% 5% 11% 9% 9% 4% 8% 6% 0% 0% 8% 5% 5% 7% 10% 5% 13% 4%
Refused 0% 0% 1% 1% 0% 1% 1% 0% 0% 1% 0% 0% 1% 0% 0% 0% 1% 2% 0% 1%
10. Thinking about the current housing situation, who do you trust more to make the right decisions and improve housing conditions? Would you say you have more confidence in President Obama and
the Democrats, or the Republicans?
Total US Born Foreign Male Female 18-35yr 36-49 50-69 70+ < $40K $40-79K >$80K HS or less Some Coll Coll Grad Dem Ind GOP Renter Owner
Obama and Democrats 59% 56% 62% 50% 67% 71% 52% 54% 66% 63% 49% 23% 65% 48% 51% 77% 51% 15% 64% 54%
Republicans 21% 25% 18% 26% 17% 20% 25% 19% 22% 19% 37% 39% 17% 29% 28% 7% 22% 70% 19% 23%
Both 4% 1% 8% 9% 1% 3% 4% 6% 2% 4% 4% 3% 4% 8% 2% 5% 3% 6% 4% 5%
Neither 10% 16% 5% 8% 12% 6% 15% 13% 6% 8% 10% 25% 10% 11% 14% 5% 18% 7% 6% 14%
Don't Know 5% 2% 8% 7% 4% 0% 4% 8% 5% 5% 0% 11% 5% 4% 4% 5% 7% 3% 7% 4%
11. Thinking about the current housing situation, who do you trust more to make the right decisions and improve conditions? Would you say you have more confidence in programs implemented
by the state or federal government, or new practices and policies by banks and financial institutions?
Total US Born Foreign Male Female 18-35yr 36-49 50-69 70+ < $40K $40-79K >$80K HS or less Some Coll Coll Grad Dem Ind GOP Renter Owner
State and federal governments 57% 57% 56% 65% 49% 45% 59% 67% 63% 56% 70% 79% 57% 49% 70% 67% 40% 44% 54% 59%
Banks and Financial Institutions 14% 18% 11% 14% 13% 10% 23% 9% 14% 12% 23% 0% 14% 13% 10% 10% 10% 33% 11% 15%
Both 2% 0% 3% 1% 3% 0% 3% 4% 1% 2% 1% 7% 2% 4% 0% 2% 0% 6% 2% 2%
Neither 7% 8% 7% 9% 6% 2% 4% 8% 17% 8% 4% 13% 4% 20% 6% 5% 11% 12% 11% 5%
Don't know 18% 16% 18% 11% 24% 33% 13% 11% 6% 21% 0% 0% 19% 16% 11% 15% 29% 5% 23% 14%
Refused 3% 0% 5% 0% 6% 10% 0% 2% 0% 0% 2% 0% 4% 0% 3% 1% 10% 0% 0% 5%
Currently, Congress is considering a number of different policies related to housing. For each policy that I read (rotate policy options), please tell me whether you approve or disapprove, and how strongly…. If necessary, after each answer, “Is that strongly approve or somewhat approve….”
12. Providing additional tax credits for first time home buyers.
Total US Born Foreign Male Female 18-35yr 36-49 50-69 70+ < $40K $40-79K >$80K HS or less Some Coll Coll Grad Dem Ind GOP Renter Owner
Strongly approve 55% 49% 59% 62% 48% 50% 60% 59% 53% 59% 52% 65% 54% 65% 57% 62% 47% 45% 59% 52%
Somewhat approve 28% 34% 23% 27% 29% 29% 29% 25% 28% 28% 34% 13% 31% 20% 21% 22% 33% 40% 23% 31%
Somewhat disapprove 5% 3% 6% 2% 7% 4% 5% 4% 4% 5% 2% 9% 4% 8% 2% 6% 1% 5% 5% 4%
Strongly disapprove 7% 7% 7% 8% 6% 3% 4% 10% 11% 4% 9% 13% 6% 1% 17% 4% 12% 7% 6% 7%
Don't know 5% 7% 4% 2% 8% 14% 1% 2% 4% 3% 2% 0% 5% 6% 2% 6% 5% 3% 5% 6%
Refused 1% 0% 1% 0% 1% 0% 0% 0% 1% 0% 0% 0% 0% 1% 0% 0% 2% 0% 2% 0%
13. Providing mortgage payment assistance to homeowners who have recently lost their jobs.
Total US Born Foreign Male Female 18-35yr 36-49 50-69 70+ < $40K $40-79K >$80K HS or less Some Coll Coll Grad Dem Ind GOP Renter Owner
Strongly approve 55% 60% 52% 61% 51% 44% 48% 69% 58% 58% 66% 29% 48% 69% 69% 58% 58% 39% 59% 52%
Somewhat approve 20% 19% 21% 14% 25% 35% 19% 15% 15% 21% 12% 4% 26% 16% 10% 20% 18% 27% 16% 24%
Somewhat disapprove 6% 5% 7% 7% 6% 9% 5% 1% 15% 8% 8% 6% 7% 2% 5% 5% 5% 13% 8% 5%
Strongly disapprove 10% 9% 11% 11% 9% 6% 15% 10% 3% 6% 12% 31% 12% 3% 8% 9% 8% 18% 8% 12%
Don't know 7% 5% 8% 3% 10% 6% 10% 4% 4% 5% 3% 29% 5% 5% 8% 6% 9% 2% 6% 7%
Refused 2% 2% 1% 4% 0% 0% 3% 0% 5% 3% 0% 0% 2% 4% 0% 2% 2% 0% 3% 0%
14. Making it easier for banks to foreclose on a home.
Total US Born Foreign Male Female 18-35yr 36-49 50-69 70+ < $40K $40-79K >$80K HS or less Some Coll Coll Grad Dem Ind GOP Renter Owner
Strongly approve 16% 7% 22% 16% 15% 24% 16% 14% 6% 23% 7% 3% 18% 19% 4% 12% 22% 16% 17% 14%
Somewhat approve 10% 5% 14% 13% 7% 7% 8% 10% 14% 10% 5% 10% 10% 10% 6% 6% 12% 18% 11% 9%
Somewhat disapprove 18% 22% 14% 19% 16% 5% 18% 25% 21% 18% 27% 10% 17% 18% 21% 13% 19% 34% 18% 17%
Strongly disapprove 43% 57% 33% 42% 43% 40% 41% 48% 51% 40% 53% 70% 39% 45% 61% 53% 29% 33% 35% 49%
Don't know 8% 9% 7% 8% 8% 3% 13% 3% 8% 8% 4% 6% 7% 7% 7% 10% 7% 0% 12% 5%
Refused 6% 0% 11% 1% 11% 21% 4% 0% 1% 1% 3% 0% 9% 1% 0% 6% 10% 0% 7% 6%
15. Providing $1 billion to fix up empty, run-down houses that were lost to foreclosure.
Total US Born Foreign Male Female 18-35yr 36-49 50-69 70+ < $40K $40-79K >$80K HS or less Some Coll Coll Grad Dem Ind GOP Renter Owner
Strongly approve 41% 39% 42% 43% 39% 44% 46% 47% 21% 42% 49% 4% 45% 23% 45% 46% 35% 34% 41% 41%
Somewhat approve 23% 29% 19% 13% 31% 27% 23% 15% 34% 27% 15% 33% 24% 32% 19% 25% 24% 17% 27% 20%
Somewhat disapprove 13% 14% 13% 15% 13% 14% 16% 9% 17% 20% 22% 11% 10% 11% 22% 11% 15% 18% 12% 15%
Strongly disapprove 14% 13% 16% 22% 8% 6% 12% 17% 23% 13% 14% 34% 14% 21% 11% 11% 17% 21% 12% 17%
Don't know 6% 5% 8% 5% 8% 10% 2% 9% 4% 7% 0% 18% 6% 10% 4% 6% 6% 9% 7% 6%
Refused 2% 0% 3% 3% 1% 0% 1% 2% 1% 1% 0% 0% 1% 2% 0% 1% 3% 0% 2% 2%
16. Requiring banks to provide all financial documents in both English and Spanish if requested by a client.
Total US Born Foreign Male Female 18-35yr 36-49 50-69 70+ < $40K $40-79K >$80K HS or less Some Coll Coll Grad Dem Ind GOP Renter Owner
Strongly approve 70% 73% 68% 81% 61% 60% 71% 67% 89% 70% 83% 65% 66% 93% 77% 71% 72% 64% 70% 70%
Somewhat approve 17% 10% 23% 14% 20% 25% 18% 16% 8% 25% 1% 7% 23% 3% 6% 17% 15% 23% 22% 13%
Somewhat disapprove 2% 2% 2% 2% 2% 0% 3% 4% 1% 2% 3% 0% 2% 0% 0% 3% 1% 0% 1% 3%
Strongly disapprove 6% 9% 4% 3% 9% 3% 7% 12% 1% 1% 14% 28% 4% 4% 17% 4% 9% 10% 3% 9%
Don't know 4% 7% 2% 1% 7% 12% 1% 0% 1% 1% 0% 0% 4% 0% 0% 5% 2% 3% 3% 5%
Refused 0% 0% 1% 0% 1% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 1% 0% 1% 0%
17. Requiring banks to provide lower interest rates or reduced payments for homeowners who currently owe more than their homes are worth.
Total US Born Foreign Male Female 18-35yr 36-49 50-69 70+ < $40K $40-79K >$80K HS or less Some Coll Coll Grad Dem Ind GOP Renter Owner
Strongly approve 43% 43% 43% 49% 38% 35% 47% 40% 61% 47% 64% 34% 38% 66% 50% 40% 47% 47% 44% 43%
Somewhat approve 25% 24% 26% 29% 22% 24% 24% 28% 27% 31% 8% 23% 29% 21% 14% 27% 19% 31% 32% 20%
Somewhat disapprove 10% 13% 9% 7% 13% 11% 13% 5% 5% 9% 1% 12% 12% 4% 9% 14% 6% 5% 9% 12%
Strongly disapprove 12% 12% 12% 10% 14% 10% 12% 20% 3% 8% 25% 27% 11% 3% 24% 12% 10% 17% 8% 15%
Don't know 6% 8% 5% 5% 7% 8% 4% 7% 3% 5% 3% 3% 7% 5% 4% 8% 7% 0% 6% 7%
Refused 3% 0% 6% 0% 6% 11% 0% 0% 0% 0% 0% 0% 4% 0% 0% 0% 11% 0% 1% 4%
18. Lowering the monthly mortgage for homeowners who don’t have enough money to pay their full mortgage payment
Total US Born Foreign Male Female 18-35yr 36-49 50-69 70+ < $40K $40-79K >$80K HS or less Some Coll Coll Grad Dem Ind GOP Renter Owner
Strongly approve 58% 51% 65% 57% 60% 53% 59% 66% 52% 60% 61% 35% 59% 50% 67% 60% 57% 54% 66% 52%
Somewhat approve 21% 31% 12% 19% 22% 37% 16% 14% 24% 21% 16% 11% 24% 23% 11% 26% 16% 14% 16% 24%
Somewhat disapprove 6% 5% 7% 8% 4% 5% 8% 6% 7% 6% 11% 4% 5% 12% 1% 4% 6% 13% 7% 5%
Strongly disapprove 10% 9% 11% 14% 8% 2% 12% 11% 17% 9% 11% 39% 9% 10% 14% 7% 13% 17% 4% 15%
Don't know 4% 4% 5% 3% 6% 2% 4% 3% 1% 2% 1% 10% 3% 6% 6% 3% 7% 2% 6% 3%
Refused 1% 0% 1% 0% 1% 0% 1% 1% 0% 1% 0% 0% 1% 0% 1% 0% 2% 0% 1% 0%
19-22. In the past twelve months, because of the cost of your rent or mortgage, have you…….
19. Used up all or most of your savings
Total US Born Foreign Male Female 18-35yr 36-49 50-69 70+ < $40K $40-79K >$80K HS or less Some Coll Coll Grad Dem Ind GOP Renter Owner
Yes 51% 45% 56% 52% 50% 41% 50% 61% 57% 60% 47% 20% 56% 54% 36% 56% 45% 44% 55% 48%
No 47% 54% 42% 47% 48% 56% 50% 39% 42% 39% 53% 80% 43% 46% 64% 43% 51% 54% 43% 51%
Don't know 1% 1% 1% 0% 1% 3% 0% 0% 0% 0% 0% 0% 1% 0% 0% 1% 0% 2% 0% 1%
Refused 1% 0% 2% 1% 1% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 3% 0% 3% 0%
20. Been unable to pay other bills, or for basic necessities like food or utilities
Total US Born Foreign Male Female 18-35yr 36-49 50-69 70+ < $40K $40-79K >$80K HS or less Some Coll Coll Grad Dem Ind GOP Renter Owner
Yes 34% 39% 30% 36% 32% 13% 32% 46% 43% 41% 32% 9% 33% 33% 37% 34% 36% 27% 41% 28%
No 65% 60% 69% 63% 66% 86% 68% 54% 57% 59% 68% 91% 67% 67% 62% 65% 61% 72% 55% 72%
Don't know 1% 1% 0% 0% 1% 2% 0% 1% 0% 0% 0% 0% 0% 0% 1% 1% 1% 1% 2% 0%
Refused 1% 0% 2% 1% 1% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 3% 0% 2% 0%
21. Borrowed money or gotten a loan or another mortgage on your home
Total US Born Foreign Male Female 18-35yr 36-49 50-69 70+ < $40K $40-79K >$80K HS or less Some Coll Coll Grad Dem Ind GOP Renter Owner
Yes 14% 15% 13% 14% 14% 6% 10% 25% 19% 19% 12% 6% 14% 17% 16% 15% 16% 7% 14% 14%
No 84% 85% 83% 84% 84% 93% 89% 75% 81% 81% 88% 94% 86% 82% 83% 84% 80% 93% 82% 86%
Don't know 1% 0% 1% 1% 1% 1% 2% 0% 0% 1% 0% 0% 1% 0% 1% 1% 0% 0% 2% 0%
Refused 1% 0% 2% 1% 1% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 3% 0% 3% 0%
22. Had to move and try to find a cheaper place to live
Total US Born Foreign Male Female 18-35yr 36-49 50-69 70+ < $40K $40-79K >$80K HS or less Some Coll Coll Grad Dem Ind GOP Renter Owner
Yes 19% 19% 19% 20% 19% 8% 16% 21% 36% 24% 17% 10% 18% 22% 25% 19% 24% 9% 35% 6%
No 79% 81% 77% 79% 80% 92% 83% 79% 62% 75% 83% 90% 82% 78% 74% 81% 72% 88% 61% 93%
Don't know 1% 0% 1% 0% 1% 0% 1% 0% 1% 1% 0% 0% 1% 0% 1% 0% 0% 3% 1% 0%
Refused 1% 0% 2% 1% 1% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 3% 0% 3% 0%
23. Who do you think is most responsible for the recent housing crisis?
Total US Born Foreign Male Female 18-35yr 36-49 50-69 70+ < $40K $40-79K >$80K HS or less Some Coll Coll Grad Dem Ind GOP Renter Owner
Lenders and Financial Institutions for lending money to customers with poor credit and a high risk of default 31% 29% 33% 33% 30% 38% 30% 28% 34% 32% 38% 38% 31% 42% 30% 32% 30% 31% 30% 33%
Individual Home-Buyers for agreeing to mortgages that they could not afford 16% 14% 17% 14% 17% 12% 15% 11% 25% 18% 12% 19% 15% 20% 14% 14% 16% 22% 17% 15%
The Federal Government for not providing enough regulation of banks 28% 31% 26% 33% 24% 24% 29% 37% 25% 32% 38% 21% 32% 22% 27% 33% 19% 31% 27% 29%
Other Sources to blame 3% 2% 4% 3% 3% 1% 3% 4% 2% 4% 0% 2% 3% 0% 1% 2% 3% 3% 3% 3%
All Equally 10% 13% 7% 10% 10% 2% 9% 16% 11% 9% 11% 16% 6% 15% 21% 7% 16% 3% 7% 12%
Don’t know 10% 10% 9% 6% 13% 16% 13% 3% 1% 6% 1% 5% 12% 0% 7% 11% 8% 10% 13% 7%
Refused 3% 0% 4% 1% 4% 6% 0% 0% 1% 0% 0% 0% 2% 1% 0% 0% 8% 0% 3% 2%
24. Do you currently rent, or own your home, or something else?
If Own: Are you still making payments on your mortgage, or is your home completely paid off?
Total US Born Foreign Male Female 18-35yr 36-49 50-69 70+ < $40K $40-79K >$80K HS or less Some Coll Coll Grad Dem Ind GOP Renter Owner
Own, completely paid off 26% 32% 20% 24% 27% 44% 29% 22% 6% 22% 30% 37% 28% 19% 28% 32% 13% 29% 0% 46%
Own, still making payments 30% 29% 32% 31% 30% 18% 31% 45% 30% 29% 42% 49% 30% 32% 35% 28% 33% 34% 0% 54%
Rent 36% 31% 39% 37% 34% 36% 36% 31% 49% 43% 23% 12% 38% 42% 25% 36% 37% 30% 90% 0%
Something else 5% 7% 3% 5% 4% 2% 4% 2% 14% 6% 5% 0% 3% 7% 8% 4% 5% 6% 10% 0%
Refused 4% 1% 6% 4% 4% 0% 0% 0% 0% 0% 0% 3% 0% 0% 3% 1% 11% 1% 0% 0%
25A. [Home Owners Still Making Payments] Thinking ahead over the next year, how worried, if at all, are you that you might lose your home due to foreclosure from the bank?
Total US Born Foreign Male Female 18-35yr 36-49 50-69 70+ < $40K $40-79K >$80K HS or less Some Coll Coll Grad Dem Ind GOP Renter Owner
Very worried 19% 15% 22% 15% 22% 34% 14% 27% 2% 26% 1% 3% 24% 8% 16% 21% 25% 0% na 19%
Somewhat worried 18% 11% 23% 19% 17% 7% 19% 24% 15% 29% 9% 0% 21% 20% 13% 25% 12% 9% na 18%
Not too woried 20% 23% 18% 20% 19% 26% 14% 16% 35% 16% 18% 48% 15% 38% 23% 14% 24% 27% na 20%
Not at all worried 41% 50% 35% 44% 39% 33% 53% 34% 42% 27% 71% 49% 40% 35% 45% 39% 36% 61% na 41%
Don't know 1% 1% 1% 0% 2% 0% 0% 0% 5% 1% 0% 0% 0% 0% 3% 1% 1% 0% na 1%
Refused 1% 0% 2% 1% 1% 0% 0% 0% 0% 0% 0% 0% 1% 0% 0% 0% 1% 3% na 1%
25B. [Renters only] Thinking ahead over the next year, how worried, if at all, are you that you might lose your home because you can’t afford the monthly rent?
Total US Born Foreign Male Female 18-35yr 36-49 50-69 70+ < $40K $40-79K >$80K HS or less Some Coll Coll Grad Dem Ind GOP Renter Owner
Very worried 20% 11% 25% 20% 20% 26% 17% 20% 15% 25% 13% 29% 24% 10% 11% 23% 11% 34% 20% na
Somewhat worried 23% 20% 25% 19% 26% 3% 23% 36% 27% 25% 26% 10% 21% 33% 19% 21% 32% 5% 23% na
Not too woried 20% 35% 11% 22% 18% 16% 18% 18% 30% 16% 45% 43% 16% 20% 40% 18% 24% 16% 20% na
Not at all worried 30% 27% 32% 33% 28% 54% 22% 19% 28% 31% 15% 18% 30% 38% 22% 26% 31% 47% 30% na
Don't know 7% 7% 7% 6% 8% 0% 20% 7% 0% 4% 0% 0% 9% 0% 10% 12% 2% 0% 7% na
26. Generally speaking, do you think of yourself as a Republican, a Democrat, an independent, or something else?
Total US Born Foreign Male Female 18-35yr 36-49 50-69 70+ < $40K $40-79K >$80K HS or less Some Coll Coll Grad Dem Ind GOP Renter Owner
Republican 14% 12% 16% 19% 10% 17% 18% 12% 10% 10% 23% 31% 14% 10% 15% 0% 0% 100% 12% 16%
Democrat 54% 55% 53% 47% 60% 64% 64% 53% 38% 60% 50% 38% 64% 38% 44% 100% 0% 0% 49% 58%
Independent 18% 20% 17% 21% 16% 10% 13% 23% 33% 21% 19% 18% 13% 37% 24% 0% 57% 0% 20% 17%
Other party 5% 10% 2% 6% 5% 0% 2% 9% 14% 6% 5% 9% 3% 14% 8% 0% 17% 0% 8% 4%
Don't know 5% 3% 7% 3% 8% 9% 2% 3% 4% 3% 1% 5% 6% 0% 7% 0% 17% 0% 5% 6%
Refused 3% 0% 5% 4% 2% 0% 1% 1% 0% 1% 2% 0% 0% 1% 2% 0% 9% 0% 7% 0%