net3.JPG (9140 bytes)  Communication 482
   Winter 2005

    Email: macp@u.washington.edu

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Class Schedule

z1.JPG (5030 bytes) January 3 - Monday  - Introduction, Understanding Social Technologies

Class introduction, overview of the class and a framework for understanding how we relate to new communication technologies-- how they affect us and how we shape them.  Online survey exercise.

 

 

Readings:

bullet7.GIF (887 bytes)   Wallace, Chapter 1, "The Internet in a  Psychological Context."
bullet7.GIF (887 bytes)   Rheingold, Chapter 1, "Shibuya Epiphany"
bullet7.GIF (887 bytes)   Kiesler & Sproull, "Group decision making and communication technology" (1992)
bullet7.GIF (887 bytes)   Explore class links on "Net History and Background"

z1.JPG (5030 bytes) January 5 - Wednesday  - Lab session, Theories of Computer-Mediated Communication

The first half of class will be devoted to an overview of the "trios" mini-projects that will be such an important part of the class.  Please be in class today.   The second half of class will begin a unit on theories of computer-mediated communication.  It will lay the foundation for the rest of the course. 

z1.JPG (5030 bytes) January 10 - Monday -  Theories of Computer-Mediated Communication

Theories of computer-mediated interaction as impersonal, personal, and hyperpersonal
communication.  A theoretic foundation for understanding CMC-- helping us understand how computer-mediated communication operates and how it differs from face-to-face (F2F) communication.

Readings:

bullet7.GIF (887 bytes)   Walther & Parks "Cues filtered out, cues filtered in: Computer-mediated
 communication and relationships."  (2002)

z1.JPG (5030 bytes) January 12 - Wednesday - Lab Session:  Social Venues of the Internet 

The Internet is not an "it"-- it's a "they."  In other words, the Internet is not a single medium, but rather a collection of distinct digital media. 

 

z1.JPG (5030 bytes)  January 17 - Monday - No Class - Martin Luther King Day

z1.JPG (5030 bytes)  January 19 - Wednesday - Negotiating Identity and Gender on the Internet

How do we present ourselves on line?
Do you really know who you are meeting in
cyberspace?
How do we manage gender and sexuality in online settings? 
In this unit we will explore how people establish and maintain online identities.

Using small group reports by "Trios" we will begin to explore the various social venues of the Internet today.

Readings:

bullet7.GIF (887 bytes)   Wallace, Chapter 2, "Your online persona:  The psychology of impression formation."
bullet7.GIF (887 bytes)   Wallace, Chapter 3, "Online masks and masquerades."
bullet7.GIF (887 bytes)   Wallace, Chapter 11, "Gender issues on the net."


Trio 2 - Chat demonstration
Trio 3 - Blog demonstration (2 groups)

z1.JPG (5030 bytes) January 24 - Monday - Lab Session:  Exploring Identity Issues Online

 

Trios reports on how identity is managed in several popular online social venues

Trio 4 - Self-presentations using personal homepages (two groups)
Trio 5 - Managing identity in chats
Trio 18 - Managing identity in network settings:  Friendster

z1.JPG (5030 bytes)  January 26 - Wednesday Interpersonal Conflict on the Internet 

Explore how basic group processes of cooperation and conflict play out in online settings. 

How does the net influence the way we come together, rivalries between "us" and "them"? 

How and why do we fight online?

 

Readings:

 bullet7.GIF (887 bytes)   Wallace, Chapter 4, "Group dynamics in cyberspace."
 
bullet7.GIF (887 bytes)   Wallace, Chapter 5, "Intergroup conflict and cooperation."
 bullet7.GIF (887 bytes)  Wallace, Chapter 6, "Family and fighting:  The psychology of aggression on the net."

  Trio 7 - Interaction in visual virtual worlds

z1.JPG (5030 bytes)  January 31 - Monday - Lab Session:  Group Conflict and Cooperation on the Net

Laboratory session continues our discussion of conflict and aggression online and applies it using a multi-group bargaining game.  Please plan on attending this session.

z1.JPG (5030 bytes)  February 2 - Wednesday - First Examination

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The examination will cover all materials to date.   It will be a mixed format test-- some essay, some multiple choice, and other formats.

z1.JPG (5030 bytes)  February 7 - Monday - Personalization in E-Commerce

 Online retail sales grew by over 25% in 2004 and now approach $150-160 billion.  They now represent 7% of total retail sales.  In this unit we examine how the principles of interpersonal communication are being applied to the growing world of online business.   

 


Trio 9 - Collaborative filters and recommendation systems (two groups)
Trio 10 - Personalization and interactivity on Amazon.com

z1.JPG (5030 bytes)  February 9 - Wednesday -  Building Reputation and Trust on the Internet

 

An overview of Internet strategies for building reputation and trust in an impersonal environment. 

 

 Readings:  

bullet7.GIF (887 bytes)  Rheingold, Chapter 2,  "Technologies of cooperation
bullet7.GIF (887 bytes)  Rheingold, Chapter 5,  "The evolution of reputation" (2002)

Trio 11 - Trust and reputation on eBay

 February 14 - Wednesday - Lab Session on Developing Romantic Relationships On-Line   

In honor of Valentine's day we explore the Internet as a venue for finding romance and love...     

Trio 12 - Internet dating sites.
  Trio 12/13 - Debating online relationships (Hax column).(2 groups)
Trio 18 - Managing identity and relationships on destination sites:  Facebook

z1.JPG (5030 bytes)  February 16 - Wednesday - No Class - (Mac at Conference)

 

z1.JPG (5030 bytes)  February 21 - Monday - No Class - Presidents Day

z1.JPG (5030 bytes)  February 23 - Wednesday -  Developing Personal Relationships On-Line

Personal relationships of many kinds develop in the social venues of the Internet.  To understand them, we will begin by looking at previous research and theory in the area of interpersonal communication and then move into an application to the development of on-line relationships.

Readings:

bullet7.GIF (887 bytes) Wallace, Chapter 7, "Liking and loving 
             on the net."

z1.JPG (5030 bytes)  February 28 - Monday - Social Support on the Internet

Each day tens of thousands of people turn to the Internet to seek and give social support.  Using Internet examples, we explore the nature of social support and the functions it serves for people. We explain why social support is one of the things the Internet does best.  We also explore the risks of seeking help on the net.

Readings:

bullet7.GIF (887 bytes)  Wallace, Chapter 10, "Altruism on the net:
         The psychology of helping."
bullet7.GIF (887 bytes)  Lorig, et al. "Can a back pain e-mail
         discussion group improve health status
         and lower health care costs?"   (2002)

  Trio 14 - Reports and commentary on Internet support groups  (2 groups)

z1.JPG (5030 bytes)  March 2 - Wednesday - Smart mobs and grass roots collective action

In this unit, we will examine how groups of people come together to pursue their social and political agenda using the Internet and wireless technologies.  How grassroots social action movements use the Internet .  What are the limits of democracy and social action in on line settings?  What are the risks of the electronic public square? 

Readings:

bullet7.GIF (887 bytes)  Rheingold, Chapter 6, "Wireless quilts"
bullet7.GIF (887 bytes)  Rheingold, Chapter 7, "Smart mobs:   The power of the mobile many."

  Trio 15 - Flashmobs in action

z1.JPG (5030 bytes)  March 7 -  Monday - Civic Involvement, Community, Privacy & the Internet  

What is your definition of "community" and do you think a real community can exist in an online setting?  

Does the Internet assist or detract from getting involved in our off-line communities? 

Does the Internet threaten or enhance our privacy or freedom?   

Readings:

 bullet7.GIF (887 bytes)  Putnam, "Bowling Alone:  America's declining social capital" bluenet2.gif (714 bytes)
 bullet7.GIF (887 bytes)  Katz & Aspden, "A nation of strangers?"
 
bullet7.GIF (887 bytes)  Rheingold, Chapter 8, "Always-on panopticon or cooperation amplifier?" 
 
bullet7.GIF (887 bytes)  Shapiro, "The net that binds:  Using cyberspace to create real communities."bluenet2.gif (714 bytes)

  Trios 16 - Debate on the Internet and Social Participation   (2 groups)

z1.JPG (5030 bytes)  March 9 - Wednesday - Internet Addiction:  Real or Hype?

Internet addiction is one of the most common concerns raised about the effects of the Internet.  How seriously should we take the concept of being addicted to the net?  

 

Reading:

bullet7.GIF (887 bytes)  Wallace, Chapter 10, "Internet as a Time Sink"

  Trio 20 - Discussion on Internet addiction. (2 groups)

z1.JPG (5030 bytes)  March 16 - Wednesday.  2:30-4:20 - Second Examination

The second examination will cover just those materials presented in class or readings since the first examination.   The format for this
examination will be similar to that for the first.

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© Malcolm R. Parks, Winter 2005  This page is intended only for the use of students enrolled in 
Communication 482.  Reproduction or linking without written permission of the author is prohibited.