SOCIAL SCIENTIFIC APPROACHES TO COMMUNICATION RESEARCH

Dr. Malcolm R. Parks
 Office:
340C Comm

 Hours: Tu & Th, 11:30-12:30
 Phone: 221.3249
 Email: macp@u.washington.edu

 

  Department of
  Communication Homepage

Communication 
382
Spring 

2008

 

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Introduction

Course Description

This class is about how we study communication as a social science. It will provide you with an overview with how social scientific research on communication is done.  When you are finished, you should be able to:

  • Read reports about communication research in the popular press more critically.
  • Read and critique research studies more effectively.
  • Look at your own and others’ communication through the lens of communication science.
  • Shape your ideas about communication into clear, specific questions involving testable hypotheses. 
  • Express and critique causal arguments about relationships between variables.
  • Identify and use the basic tools for measuring communication.
  • Understand and conduct basic statistical tests of association and difference.
  • Write and think with new found precision and rigor.
  • Impress others with what a thoughtful, attractive person you are.
Notes and Materials Link

Malcolm R. Parks 2008:  This page is intended only for the use of students enrolled
in Communication 382.  Reproduction or linking without written
permission of the author is prohibited.