Other Literature on Aging:
Dychtwald, Ken. Age Wave: Choices & Challenges for Our New Future
Publisher: Bantam 02/1990
Year: 1990
Price: pap. $12.95
Subject: SELF-ACTUALIZATION-PSYCHOLOGY
Dychtwald, Ken. Zitter, Mark. Levinson, Joan
Implementing Eldercare Services: Strategies That Work
Publisher: McGraw 01/1990
Year: 1990
Subject: AGED -- MEDICAL-CARE. COMMUNITY-HEALTH-SERVICES
Dychtwald, Ken. Zitter, Mark. Levison, Joan
New Directions in Eldercare Services: Cooperation along a
Continuum
Publisher: McGraw 01/1990
Year: 1990
Hurd, Michael D., "Research on the Elderly: Economic Status, Retirment,
and Consumption and Saving," Journ.of Econ.Lit., 28(2), June 1990,
565-637. [Review Paper]
Hurd, Michael D. and Naohiro Yashiro, eds.,
The
Economic Effects of Aging
in the United States and Japan. NBER Project Report, Univ. of Chicago
Press, 1996.
Noguchi, Yukio and David A. Wise, eds.,
Aging
in the United States and
Japan. NBER Conference Report, Univ. of Chicago Press, 1994.
Silverstein, Merril, "Stability and Change in Temporal Distance between
the Elderly and their Children," Demography. 32(1), Feb. 1995, pp.29ff.
Wise, David A., ed., Advances
in the Economics of Aging. NBER Project
Report, Univ. of Chicago Press, 1996.
"This volume presents innovative research on issues of importance to
the well-being of older persons: labor market behavior,
health care, housing and living arrangements, and saving and wealth."
Other (General) Resources:
Date: Fri, 18 Jul 1997 09:14:13 -0400
From: Seniors On Line
To: seniors@ageofreason.com
Subject: PRESS RELEASE (ABC)
SeniorsSearch Inc.
2424 Danforth Ave. Suite 328
Toronto, Ont.
M4C 1K9 E-Mail: seniors@ageofreason.com
PRESS RELEASE
July 18, 1997
For Immediate Release
Seniors get own Internet search engine
With more Internet users now over the age of 50 than under
the age of 20, SeniorsSearch is a service whose time has come
Toronto - SeniorsSearch Inc., today announced the launch of a new Internet
search engine for the over 50 age group. There are more than 500 search
engines on the Internet, but SeniorsSearch is the only one exclusively
for the 50 plus surfer.
SeniorsSearch will make the Internet easier to navigate for millions of
older surfers who do not want to deal with the mounds and mounds of
irrelevant search engine results common to all the present search engines.
Unlike other Internet search engines, which provide an overload of
information for all age groups, SeniorsSearch cuts to the chase and
contains subjects relevant to the lifestyle of the over 50 age group. It
is the place to come to for seniors-related information.
"SeniorsSearch is recognition of the reality that In today^Òs marketplace,
seniors are accustomed to being targeted as a special group," said
SeniorsSearch spokesperson, Keith Gardner. "Their social interests and
lifestyles are ever-broadening and the Internet is going to play an
increasing role in their everyday lives."
All recent surveys indicate this group is the fastest growing group coming
on-line. There are now more Internet users over 50 than under 20 years of
age.
"I have been involved on a day to day basis in the seniors marketplace for
thirteen years and I have never been so excited about a project as I am
about this one," said Gardner. "The numbers just jump out at you. 4
million North Americans will turn 50 each year, for the next twenty years,
making it the fastest growing segment of the population. They represent
26% of the population, control nearly 75% of North America^Òs personal
wealth, spend 28% of all discretionary income, nearly double that of
households headed by those who are 34 years old or younger and represents
close to 50% of all consumer spending in North America."
"As online commerce increases, the 50 plus group will become the
Internet's most important consumer market segment," Gardner said. "The
fact that they purchase more than 50 per cent of all luxury cars sold in
North America indicates their immense buying power."
"SeniorsSearch will fast become the main strategic link for the many
companies who wish to reach the affluent senior surfer," said Gardner. " I
Think advertisers will see SeniorsSearch as a very viable business
proposition. They can support a much needed seniors service while gaining
valuable web exposure."
SeniorsSearch is using the popular seniors web site Age of Reason for its
launch and will go on its own server in August. Age of Reason has a well
established user base and has received 500,000 individual visitors since
going on line two years ago.
SeniorsSearch provides a free link to any web site of interest to the
mature surfer and also provides a free bulletin board for local clubs to
post announcements and for seniors to post non-commercial messages.
"We expect to develop some strategic partnerships in the near future,"
said Gardner.
For More Information Contact:
Keith Gardner
SeniorsSearch Inc.
416-694-7918
seniors@ageofreason.com
http://www.ageofreason.com/
Return to: Service
Learning Page ||
Econ & Bus Geography ||
Krumme (Home)
1998 [
krumme@u.washington.edu]
"With over 5,000 links to sites of interest to seniors, Age
of Reason serves
as the main internet resource center for seniors and provides the on-line
exchange directory as a source of reference. All arrangements are made
privately by the concerned parties."
