Jack Whelan's Business Communications Site

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Thursday, October 9, 2008

Office Hours. Unless I announce otherwise, office hours from now on will be held every Tuesday and Friday in the Balmer Cafe from 1-2 pm. If that doesn't work for you, talk to me and we'll find some other time to meet.

Memo Punctilio for Monday. Choose at least two sentences from the assignment you prepared for class today that you think would would benefit from the revision techniques taught today in class. If you have passive sentences flip them to active. If you have no passives but a concentration of 'to be' sentences, revise those. Indicate which sentences you have revised on the new draft by highlighting them--underline them or use a different color so they pop out. I want to check them against the original sentence.

Also, take another look at your paragraphs. Are some too long and chunky? Look for ways to break them down, and don't be shy about using lists.

PTO Extra Credit. The spirit of this exercise is not for you to get extra points but for you to reinforce good usage by noticing troublesome words and phrases that are both correctly and incorrectly used. Don't bring a pile of them into me the last week; bring them to me as you find them. Remember that they have to be either something O'Connor specifically talks about or that I talk about in class. Typos don't count. Poorly written sentences don't count unless they have a specific usuage mistake O'Connor or I talk about.

 

Wednesday, October 8, 2008

Post Interview Assignment. I want a memo addressed to me reporting on your meeting. You should set it up using the direct informational strategy we talked about in class Monday. I want a developed description of two or three things that came up during your conversation that you found most useful, and I want you to treat those subjects as A-head subtopics. I need you to attach a business card from the person you interviewed and a copy of the thank you letter or note you wrote. The due date is October 22.

 

Tuesday, October 7, 2008

Memo Punctilio. Due Next Class: Final draft of the summary memo, the revised analysis of the situation as we went over it in class, and the revised outline.

Regarding the analysis, remember you're not analyzing the article. You're analyzing the situation as if you were the person in the case asked by his or her boss to summarize it. What are the issues you need to deal with? What are the goals, primary and secondary? What is the audience--Scope, Relationship, Need?

Key to the outline is identifying at least two major subtopics, and showing you understand what needs to go into the opening and close. See the model on p. 12 to see what the end product outline should look like more or less .

The draft should be the outline with meat on it. You need to incorporate the formatting ideas discussed in class, particularly the use A-heads and perhaps B-heads to identify subtopics. I also expect you to incorporate some lists.

The draft should use the full block style. See the assignment guidelines link to the upper right for some other tips. Make sure you put your name in the upper right hand corner and the time your class meets.

 

Thursday, October 2, 2008

Assignment One is up in the column to the right if you didn't get it in class. Also check out the Guidelines link for info about how to set things up in your assignments.

Analysis Hints for Monday: Use the format I put up on the board and just fill in the blanks.

  • When you are trying to define the issues, look at them in this case as being arranged concentrically, with some issues more at the periphery influencing the most important issue in the center.
  • When defining objective think about them in two categories: reactive--what you have to do at a minimum to put out the metaphorical fires--and proactive--what possibilities are there to go beyond the status quo ante.
  • When defining the audience, the most important element is to define the need, because what you choose to include in your summary should be determined by its usefulness in meeting your boss's need.

Outline hints: You need to have at least two major subtopic headings structuring the body of your outline. These subtopics should be equal in importance. The biggest challenge in this part of the assignment is envision how you will make this document into a useful tool. I'll have more to say about that on Monday.

Remember, your goal in this assignment is to create a document that will be more useful or helpful for your boss than the original article.

Wednesday, October 1, 2008

Information Interview Tips: First, figure out who you want to meet with. I'm pretty flexible about who you choose, but ideally it should be somebody doing something now that you can see yourself doing some time in the future. It won't be that useful for an accounting major to meet, for instance, with a research biologist. Here's the link to the Husky Career Network if you want to start there.

Second, when you contact the person you select, establish your credibility by identifying yourself as a junior in the UW Business School accounting program. Tell them how you got their name, and that you want to talk to people with established careers in accounting--or whatever--to get a better understanding about what the career possibilities are in the field and to ask his or her advice about how to shape your education and training before enter the job market. Ask for about a half hour of his or her time at their convenience. If they can't do it, can they suggest someone who they think would be willing to do it.

Third, go into the interview with clear objectives and have a strategy. Be prepared with open-ended questions that will stimulate your interviewee's thinking. Get them to talk about their own experience and insights. Ask them for advice about specific issues that concern you. Be adapatible and go with the flow in the interview. Don't go on and on about yourself. This is not about you, so only talk about yourself in response to questions your interviewee asks you.

Fourth, ask for a referral for another information interview at the end. When you get home, take notes about what you learned, and write a thank you note.

I'll have more to say about what you need to write for me next week.

 

 

Saturday, September 27, 2008

Here's the video for last night's debate:

 

In your evaluation of the debate, pay particular attention to body language and tone issues--what we'll be talking about in this class as 'style'. A lot of post-debate analysis focussed on that, and many think that the debate was won and lost on that level. Who do you think won on style?

Ordinarily, a debate is won on points scored on the basis of who makes the most attacks that go without effective rebuttal. It's like a boxing match in that respect--who gets the most hits? In a debate like this it's not a matter of who's right on the facts--most people don't know what the facts are--it's a matter of who got the most net hits. Who do you think won on points?

 

Wednesday, September 24, 2008

First Assignment: Watch at least the first hour of the debate Friday evening, and use the Debate Evaluation form linked in the column to the right to score the effectiveness of each candidate as a communicator. This exercise requires that you put aside your political preferences, and even what you know already about each candidate, and try to look at each candidate as if you were seeing him for the first time. We'll discuss your evaluations in class Monday.

The debate starts at 6pm, and you can watch it live on PBS (channel 9) or the cable news channels. If you can't watch live and don't have Tivo or DVR to record it, I'll put up a YouTube of the debate on this website when it becomes available.

***

Resumes: We will be doing a workshop on resume building and other job finding skills Monday. If you have a resume, bring it to class. If you don't have one, slap a rough draft together that you can develop further based onsuggestions made in class. You might want to look ahead in the coursepak to the materials presented on pp. 77ff.

 

Friday, September 12, 2008

Welcome to Business Communications for Fall Quarter 2008. I'll be using this space as the quarter progresses to summarize and emphasize points that I make in class. Check in at least once a week to make sure you're up to speed.

Check out the various links in the panels to the right and left. Some of these will be more relevant later in the course, but it won't hurt to familiarize yourself with what's on the site now. The assignment links will be activated the class day I introduce the assignment. Even if you miss class, you should know what the assignment is.

 

 

 

 

 

Debate Evaluation

Assignment Guidelines

Assignment One

Assignment Two

Assignment Three

Work Plans

Press Kit

iPower Slides

Midas Scanners Slides

 

 

 

 
 
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