The University of Washington Business School has a new name: The Michael G. Foster School of Business. Construction will begin on a new building (pictures above) in 2010. About 2,500 students are enrolled in the School’s graduate and undergraduate programs each year.
UW Business School offers a rich array of graduate and executive programs: a full-time and evening MBA program, Executive MBA, Technology Management MBA, and Global EMBA. The business school ranks among the top institutions for management education in the nation. U.S. News & World Reports ranks the MBA program 18th in the nation, and the Executive MBA program 22nd. The undergraduate program serves over 1,600 students every years and is ranked 22 by U.S. News & World Reports among public undergraduate programs. The three courses I teach are currently offered in the MBA, TMMBA, and global EMBA programs.
Learn best practices for positioning, pricing, promoting, and placing high tech products and services in today's fast paced markets. More details
Services play a vital role in the economy and its future. Learn how to address the unique challenges of marketing an intangible service. More details
Learn proven strategies to speed up the rate of adoption and diffusion of your ideas and products. More details
The content from these courses have been adapted for use in the talks and seminars that have been presented at the the UW and at profit and non-profit organizations. More details.