UNIVERSITY OF WASHINGTON
Business School
MGMT 402 A
Negotiation
Spring Quarter, 2006
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Instructor: |
Dr. Jane George-Falvy |
Office Hours: |
T 10-12 |
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Office: |
Mackenzie 343 |
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and by appointment |
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Telephone: |
543-6849 |
Classroom: |
Balmer 306 |
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Email: |
Class Time: |
M W 1:30-3:20 |
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website: |
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ÒTo get to the promised land you
have to negotiate your way through the wilderness.Ó
COURSE DESCRIPTION:
Business is about relationships,
relationships are based on exchanges, and negotiation is the primary technique
for exchange. The purpose of this
course is to introduce you to the theory and practice of negotiation which
increasingly is being recognized as a key managerial skill. Becoming an effective negotiator
requires a combination of intellectual training as well as behavioral skill
development. As such there are two primary thrusts
of the class: learning about
negotiation theory and then giving you the chance to practice and improve your
negotiation skills. Additionally
the course will cover diagnostic skills which focus on learning to use various
negotiation strategies that are appropriate for different circumstances. We will do a lot of reading about
negotiation, spend time in class discussing what weÕve read, engaging in
exercises and practice negotiations, and analyzing skill development.
OBJECTIVES:
1.
To
introduce you to the substantial amount of theoretical knowledge about
negotiation.
2.
To
enhance your personal negotiation skills and provide you with opportunities to
practice and improve.
3.
To
learn about different negotiation strategies, and when each is most
appropriate.
REQUIRED TEXTS:
Thompson, L. (2005). The Mind and Heart of the Negotiator
(3rd
ed.). Upper Saddle River, NJ:
Prentice-Hall.
Fisher, R., Ury, W & Patton, B.
(1991). Getting to Yes, 2nd ed. Boston, MA: Houghton Mifflin.
COURSE REQUIREMENTS:
I. Price Bargaining Paper (10%)
Bargain for a lower price on some
item and write up how you conducted the negotiation, what you said, what the
other person said, what the result was, what worked and didnÕt work, and what
you would do differently in the future.
Be sure to integrate material from readings and class in the paper to receive full
credit. This should be
approximately a 3 page paper and is due on April 5th.
II. Graded In-Class Negotiations (36%)
There will be four negotiations that
are conducted during class time that will be graded, each worth 10% of your
final grade. You will have the
first 30-45 minutes of class to prepare for the negotiation and write your
preparation report. The first
negotiation is distributive and competitive. The second negotiation is integrative and you are graded not
only on your own performance, but also on how well you and your partner perform
together. The third is a team
negotiation that also has integrative potential. And the fourth is a competitive team negotiation
"scavenger hunt"--details will be given later. The graded negotiations will take place
on
á
April
19th
á
May
8th
á
May
24th
These can not be made up. If you miss them you will not have the
opportunity to make up the credit.
III. Skill Development Paper (44%)
This paper has three parts:
Part 1. Initial
Self-Assessment (about 7-8 pages)
In this section of the paper you
should make an initial assessment of your ability to negotiate and the
reflections on your initial skills, weaknesses and potential areas of
development. It should answer the
following questions:
1. Do I enjoy bargaining? Do I enjoy being in situations of
conflict, and/or do I enjoy attempting to persuade others to my point of view? Why?
2. Do others see me as a good
bargainer? Am I seen as strong or
weak? Am I perceived as one who
gives in easily, or holds out too long, or knows when to make concessions and
tradeoffs?
3. How do I see myself? What negotiation relevant information
did I glean from the personality inventories used in this class (e.g. PBIQ,
Conflict Handling Strategies Questionnaire, SINS scale, Hot Buttons,
Assertiveness, etc.)-- describe your findings on these scales.
4. How effective am I at persuading
others? How effective are my
verbal skills to argue my points?
5. How do I respond when I hold the power
in a situation? How do I respond
when I have little or no power?
6. Overall, what are my major strengths
and weaknesses as a negotiator, and what kind of specific learning goals have I
set for myself in this class?
Part 1
is due on April 26th
Part 2. Analysis of Skill
Development
The second portion of this
assignment is to spend some time analyzing the development of your negotiation
skills during the term. This
involves doing two things: writing up preparation reports and a reflective
essay on what happened. Complete
a preparation report and reflective essay for each of the three in-class,
graded negotiations. You may also integrate experiences from
other negotiations, both in and outside of class.
A preparation report should include:
1. identification of issues and interests
2. establishing a plan for procedures, roles and tactics
3. reservation points/prices, BATNA, targets
4. consideration of possible outcomes and alternatives to your
desired outcomes
5. development of a negotiation plan
A reflective essay should include
answers to the following:
1. What did you learn about
negotiation from the experience?
Tie in your insights into the readings, class lectures and
discussions.
2. What surprised you about your own behavior? The behavior of others?
3. What strategies or tactics used were effective? Which were ineffective?
4. What strategies or tactics used by your partner were
effective? Ineffective?
5. If you could do the negotiation over, what would you do differently? Why?
Part
3. Future
Goals/Summary Self-Evaluation
The third segment of your skill
development paper is a summary statement of what you have learned in the
course. You should go back over
your answers to Part 1, noting any changes or self-perceptions that have
solidified as a result of your experiences in the course. You should also address the following
questions (answering each question one at a time is fine):
1. Describe and discuss the key
learning points you have acquired about conflict, negotiation, and decision
making.
2. How does your personality affect your bargaining style in a
positive way? In a negative way?
3. What tactics do you use most effectively, least effectively?
4. Explain the circumstances when
you feel most competent in bargaining?
Least competent?
5. Do others see you as an effective
bargainer? Are you perceived as
someone who prepares well, who holds firmly on interests and issues, who knows
how to make trade-offs, who listens, who can express positions and views
clearly?
6. How do you see yourself with respect to the questions in
(5)?
7. What can you do to improve your negotiation skills? Devise an action plan of specific steps
and a timetable for taking those steps.
8. What are your personal principles
of bargaining and negotiating?
Relate those principles to specific references in the readings.
The purpose of this paper is to
assess the extent to which you are learning the course material and applying
the knowledge to skill development.
A good paper will: 1) be reflective of the process rather than a
narrative of Òwhat happenedÓ in each negotiation; 2) show your ability to
identify key events, processes and turning points in your negotiation
experiences; 3) integrate readings and lecture materials to help structure your
analysis; and 4) is of course, well written--see the first paragraph in the
next section for further elaboration.
Parts 2 and 3 are due May 31st
and should be approximately 10-12 pages long.
IV. Participation/Attendance - 10% of final
grade
This class will involve a number of
activities which require input and engagement of the class members. In the words of Will Klem, "Class
is a lot like life, you get more out of it if you show up." To earn these points, I suggest you
make an effort to attend every class and actively participate in class
activities, group discussions, assignments and meetings. If you are unable to attend class
regularly, particularly on the dates of the three, graded in-class
negotiations, you SHOULD NOT TAKE THIS CLASS.
ADDITIONAL POLICIES AND
COURSE INFORMATION:
Please type all written assignments
and use a 12 point font (my eyes ainÕt what they used to be).
Good writing style counts toward
your grade. Use complete sentences
and use paragraphs that are organized around a central topic (a thesis
statement) rather than bullet points with little or no explanation or
linkages. Proper grammar and
spelling are also important. See
grammar tips on the website for refreshers/reminders/humor. Additionally, I look for the use of
gender neutral/inclusive (i.e. non-sexist) language. SEEK HELP FROM THE BUSINESS ADMINISTRATION WRITING CENTER
(LOCATED IN LEWIS HALL) IF YOU WOULD LIKE ASSISTANCE WITH YOUR WRITING
ASSIGNMENTS--THEY EXIST TO HELP YOU!
Alternative assignment due dates may
be negotiated WELL in advance (i.e. not the day before, or even week
before). For many of the
assignments, grades are based upon the overall performance of all class
members, so I need all papers at once in order to issue grades. If an assignment is turned in late
without a prearranged alternative due date, it will automatically lose 5% of
possible points for each calendar day of tardiness. I also donÕt recommend missing class in order to continue
work on an assignment.
If you disagree with the grading of
an assignment or exam, your arguments and point of view must be given to me in
writing with references (if appropriate) to support your position. This must be given to me no later than
one week after your knowledge of the grade in question. I will re-grade the entire paper,
not just the section in question.
You are responsible for keeping
abreast of any changes made to the syllabus announced during regularly
scheduled class periods, or via class discussion group email. Put a forward on your UW email if you
use a different email address.
Keep copies of all work you turn in
to me. Occasionally I misplace an
assignment, or my son uses a paper as the basis of a seminal piece of art, so
make sure you have a copy to give to me if asked to do so.
Don't even think of turning
in a paper that hasn't been stapled.
Emails that drive me crazy: "I missed class, did I miss
anything?", "Can you tell me what I missed in class?" and
"I accidentally deleted your email, did it say anything important?" Office hours and email are for points
of clarification, not to repeat missed material.
MGMT
402
SCHEDULE
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WEEK |
DATE: |
READ |
TOPIC |
BRING |
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1 |
M 3/27 |
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Course
introduction Overview
of negotiation process |
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W 3/29 |
T:
Chapter 1 FUP:
Section 1 (pps 3-14) W:
Conflict Situations W:
Personality Inventories |
Dynamics
of conflict Personality
Audit |
Completed
Personality Questionnaires and ÒConflict Handling StylesÓ Questionnaire |
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2 |
M 4/3 |
T:
Chapter 2 |
Planning,
Preparation & Strategy |
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W 4/5 |
T:
Chapter 3 |
Distributive
bargaining I |
Price
Bargaining Paper |
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3 |
M 4/10 |
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Distributive
bargaining II |
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W 4/12 |
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Practice
Negotiation |
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4 |
M 4/17 |
T:
Appendix #4 |
Salary
Negotiations |
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W 4/19 |
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Graded
negotiation #1 |
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T=Thompson, Heart and Mind of the Negotiator, FUP = Fisher et al., Getting to
Yes
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WEEK |
DATE: |
READ |
TOPIC |
BRING |
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5 |
M 4/24 |
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How to
buy that new carÉ Tricks
and Tactics in Sales |
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W 4/26 |
T:
Chapter 4 FUP:
Sections I & II |
Disarmament
Exercise Intro to
Integrative Bargaining |
Skill
Development Paper - Part 1 |
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6 |
M 5/1 |
T:
Chapter 5, 8 (pps 174-184) FUP: Section III |
Integrative
bargaining tactics |
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W 5/3 |
T:
Chapter 6, 8 (pps 185-205) |
Integrative
II, Integrative practice |
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7 |
M 5/8 |
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Graded
Negotiation #2 |
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W 5/10 |
T:
Chapter 9 Baxter
Negotiation |
Group
Negotiations |
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8 |
M 5/15 |
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Film:
American Dream |
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W 5/17 |
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Practice
Negotiation |
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9 |
M 5/22 |
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Crisis
Negotiations Special
Agent Tony Torres, FBI |
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W 5/24 |
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Graded
Negotiation #3 |
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10 |
M 5/29 |
Holiday |
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W 5/31 |
T:
Chapter 7, Appendix 2 |
Persuasion,
Difficult People |
Skill
Development Paper (Pts 2-3) |
CONFLICT STYLE
QUESTIONNAIRE
For each item, select the
statement that BEST represents how you would respond in that situation. What statement is MOST characteristic
of your own behavior. In many
cases, neither A nor B may be very typical of your behavior, however, please
select the response that you would be more LIKELY to use.
1.
A. There are times when I
let others take responsibility for solving the problem.
B.
Rather than negotiate the things on which we disagree, I try to stress
those things on which we both agree.
2.
A. I try to find a
compromise solution.
B.
I attempt to deal with all of his/her and my own concerns.
3.
A. I am usually firm in
pursuing my own goals.
B.
I might try to soothe the other's feelings and preserve our
relationship.
4.
A. I try to find a
compromise solution.
B.
I sometimes sacrifice my own wishes for the wishes of the other person.
5.
A. I consistently seek the
other's help in working out a solution.
B.
I try to do what is necessary to avoid useless tensions.
6.
A. I try to avoid creating
unpleasantness for myself.
B.
I try to win my position.
7.
A. I try to postpone the
issue until I have had some time to think it over.
B.
I give up some points in exchange for others.
8.
A. I am usually firm in
pursuing my goals.
B.
I attempt to get all concerns and issues immediately out in the open.
9.
A. I feel that differences
are not always worth worrying about.
B.
I make some effort to get my way.
10. A.
I am firm in pursuing my own goals.
B. I try to find a compromise solution.
11. A.
I attempt to get all concerns and issues immediately out in the open.
B. I might try to soothe the other's feelings and preserve our
relationship.
12. A.
I sometimes avoid taking positions which would create controversy.
B. I let the other person have some positions if s/he lets me
have some of mine.
13. A.
I propose a middle ground.
B. I press to get my points made.
14. A.
I tell the other person my ideas and ask for his/hers.
B. I try to show the other person the logic and benefits of my
position.
15. A.
I might try to soothe the other's feelings and preserve our
relationship.
B. I try to do what is necessary to avoid tensions.
16. A.
I try not to hurt the other person's feelings.
B. I try to convince the other person of the merits of my
position.
17. A.
I am usually firm in pursuing my goals.
B. I try to do what is necessary to avoid useless tensions.
18. A.
If it makes other people happy, I might let them maintain their views.
B. I will let other people have some of their positions if they
let me have some of mine.
19. A.
I attempt to get all concerns and issues immediately out in the open.
B. I try to postpone the issue until I have had some time to
think it over.
20. A.
I attempt to immediately work through our differences.
B. I try to find a fair combination of gains and losses for
both of us.
21. A.
In approaching negotiations, I try to be considerate of the other
person's wishes.
B. I always lead toward a direct discussion of the problem.
22. A.
I try to find a position that is intermediate between our two.
B. I assert my wishes.
23. A.
I am very often concerned with satisfying all our wishes.
B. There are times when I let others take responsibility for
solving the problem.
24. A.
I f the other's position seems very important to him/her, I would try to
meet his or her wishes.
B. I try to get the other person to settle for a compromise.
25. A.
I try to show the other person the logic and benefits of my position.
B. In approaching negotiations, I try to be considerate of the
other person's wishes.
26. A.
I propose a middle ground.
B. I am nearly always concerned with satisfying all our wishes.
27. A.
I sometimes avoid taking positions that would create controversy.
B. If it makes other people happy, I might let them maintain
their views.
28. A.
I am usually firm in pursuing my goals.
B. I usually seek the other's help in working out a solution.
29. A.
I propose a middle ground.
B. I feel that differences are not always worth worrying about.
30. A.
I try not to hurt the other's feelings.
B. I always share the problem with the other person so
that we can work it out.
CONFLICT STYLE
QUESTIONNAIRE
Scoring Key
Circle the letters below which you circled
on each item of the questionnaire.
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Question |
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1 |
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A |
B |
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2 |
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B |
A |
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3 |
A |
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B |
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4 |
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A |
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B |
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5 |
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A |
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B |
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6 |
B |
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A |
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7 |
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B |
A |
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8 |
A |
B |
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9 |
B |
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A |
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10 |
A |
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B |
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11 |
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A |
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B |
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12 |
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B |
A |
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13 |
B |
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A |
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14 |
B |
A |
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15 |
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B |
A |
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16 |
B |
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A |
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17 |
A |
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B |
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18 |
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B |
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A |
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19 |
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A |
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B |
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20 |
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A |
B |
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21 |
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B |
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A |
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22 |
B |
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A |
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23 |
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A |
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B |
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24 |
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B |
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A |
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25 |
A |
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B |
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26 |
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B |
A |
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27 |
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A |
B |
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28 |
A |
B |
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29 |
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A |
B |
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30 |
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B |
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A |
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TOTAL |
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COMPETING |
COLLABORATING |
COMPROMISING |
AVOIDING |
ACCOMODATING |
Assertiveness scale: http://www.ed2go.com/demo4/l1c2.html
Conflict handling exercise: being typed by veronica