The link between clear, logical organization and effective communication is powerful, both for the "sender" and the "receiver." For the writer, a well organized outline of information serves as a blue print for action. It provides focus and direction as the writer composes the document, which helps to ensure that the stated purpose is fulfilled. For the reader, clear organization greatly enhances the ease with which one can understand and remember the information being presented. People seek out patterns to help make sense of information. When the reader is not able to find a pattern that makes sense, chaos and confusion abound. Effective communication, then, begins with a clearly organized set of ideas following a logical, consistent pattern. Thus, one of the most important decisions a writer makes concerns the pattern of organization that is used to structure and order information.
There are many patterns a writer can use to organize his/her ideas. The specific pattern (or combination of patterns) chosen depends upon the particular topic and the objectives the writer has identified for the document. There is no rule to follow in choosing a pattern of organization; one must simply think carefully about which pattern makes the most sense in helping the reader to better understand and remember the information. There are many different ways of organizing the same information, and often two or more different organizational patterns are combined to create a final outline of information.
The most commonly used patterns of organization are described below.
A chronological pattern of organization arranges information according to a progression of time, either forward or backward. When a topic is best understood in terms of different segments of time, a chronological format works well. For example, topics of an historical nature are best organized using this pattern.
When using a chronological pattern, each main section of information represents a particular period of time, and the sub-points contained within each main section refer to significant events that occurred within that time frame. A variation of this organizational pattern involves dividing a topic into "past-present-future" or" before-during-after" segments.
For example, suppose a writer's stated purpose is to describe the historical development and evolution of the city of Seattle. Assuming that Seattle is 100 years old, the writer could organize the information by grouping it into four 25-year chunks. In this case, the sub-points within each main section of time represent the most significant events that occurred during that particular time frame. Notice that by breaking the 100 year span into distinct 25 year chunks, the writer can create an outline that follows the guidelines of outlining described under "Principles of Organizing." This outline contains four mutually exclusive and balanced sections of information.
II. 1920 - 1945
III. 1945 - 1970
IV. 1970 - 1995
A sequential pattern of organization is similar to a chronological pattern, but arranges information according to a step-by-step sequence that describes a particular process. Using a sequential pattern, each main section of information represents a main step that one would follow in the actual process. The points included within each main section represent the sub-steps one would follow. When one wishes to describe a process that follows a specific series of steps in a particular order, then, a sequential pattern works well.
For example, suppose a writer's stated purpose is to explain how wine is made. A sequential pattern would be effective in this case because it breaks the process down into a specific series of steps which should be followed in a precise order. Notice that a series of related smaller steps are grouped into one larger category. Thus, a process which involves many specific steps can be simplified by highlighting the most fundamental steps, which helps the reader understand the process and remember its key parts.
II. Step Two: Prepare the grapes
III. Step Three: Ferment the grapes
IV. Step Four: Press the grapes
V. Step Five: Age the wine
A spatial pattern of organization arranges information according to how things fit together in physical space; i.e., where one thing exists in relation to another. This pattern works well when a writer wishes to create a mental picture of something which has various parts distinguished by physical location. Topics involving geography, for example, are often best organized using a spatial pattern.
For example, suppose a writer wished to describe the forms of entertainment available to tourists visiting Seattle. He/she could arrange the information according to "things to do" in the different districts or geographic locations of the city. Notice how this pattern of organization aids the reader. It makes sense for the writer to organize the information by physical location because the information is easy to understand and use in this format, particularly for tourists who are not familiar with the area.
II. Seattle Center
III. University District
II. Quality of Education
III. Educational Programs
I. Points of Comparison
II. Points of Contrast
This pattern organizes information about a topic by dividing it up into its "good" and "bad" parts, or pro's and con's. It is effective to use when a writer wishes to objectively discuss both sides of an issue without taking a persuasive stance. This allows the reader to weigh both sides of an issue. As with the compare-contrast pattern, there are a number of possible variations to an advantages-disadvantages pattern. The simplest form of this pattern is shown below.
Suppose, for example, that a writer's stated purpose is to describe the advantages and disadvantages of attending a two-year college. One way to arrange the information is to divide it into two main sections, one for the advantages and one for the disadvantages. In this scenario, the information contained within each main section will represent the specific topics of analysis (cost, accessibility, etc).
I. Advantages
II. Disadvantages
I. Cause: Expanding the issues
II. Cause: Personal attacks
II. Solution: Riding Bicycles
B. Californian
II. White Wines
A. European
B. Californian
I. European Wines
Red
White
II. Californian Wines
Red
White