iFloor.com Long Positioning
For: upscale homeowners, interior designers and builders
Who: need comprehensive and timely information about flooring options
iFloor: is a one stop web site for education and information on all floor covering related products.
Unlike: FastFloors, SmartFloors, Carpet.com and other online floor covering and home improvement sites
iFloor: provides information and education on all floor covering products, manufacturer direct ordering and local installation and project support.