|
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So the strategic issue
becomes how do you jump start that cycle.
|
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We saw in the video game
industry that it was done by running a loss leader on the hardware and money
made on the software
|
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We saw Intel license to set
the standard then close it down
|
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What you’re trying to build
here is the bandwagon effect.
|
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This circle can also work in
the opposite direction
|
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Once the ball starts rolling
against you you’re in real trouble.
|
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If you don’t get platform
support you’re lost.
|
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With the result that Apple
by 1990 was on the glide path to history.
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