1. In order to effectively envision, it is necessary to focus on what one really wants, not what one will settle for. For example, the list below shows the kinds of things people really want, compared to the kinds of things they often settle for.

Really want Settle for
Self-esteem Fancy car

Serenity Drugs

Health Medicine

Human happiness GNP

Permanent prosperity Unsustainable growth   

2. A vision should be judged by the clarity of its goals, not the clarity of its implementation path. Holding to the vision and being flexible about the path is often the only way to find the path.

  3. Responsible vision must acknowledge, but not get crushed by, the physical constraints of the real world.

  4. It is critical for visions to be shared, because only shared visions can be responsible.

  5. Vision has to be flexible and evolving. Thus, the process of envisioning is at least as important as the particular visions themselves.